About OVO Brand

The Origin and History of the OVO Brand

The inception of the OVO watch concept was a creative journey sparked by the 1986 Japanese animated film "Castle in the Sky" (Laputa: Castle in the Sky) by the renowned Hayao Miyazaki. In this cinematic masterpiece, a robot with a round head and an LED nose made a memorable impression. This iconic robot design served as the muse for the three LEDs featured on the OVO watch, adding a touch of cinematic magic to the timepiece.

Frame from animated film "Castle in the Sky"

One of the standout features of the OVO watch is its display on a 640 - dot matrix LCD. This display offers a real Tic - tac - toe game and a Yes/No random decision - making function, which together evoke a robotic and futuristic feel. What sets this LCD apart is its unique "oval" shape. Unlike the conventional rectangular LCD displays, the OVO team specially designed this oval form. When the design was presented to the LCD factory, there were doubts about how the graphics could be clearly seen in such a distorted layout. However, the factory took on the challenge and successfully produced it.

OVO version One

The OVO watch's innovative design did not go unnoticed. In 1999, it received the Certificate of Merit in Consumer Product Design from the Federation of Hong Kong Industries, a testament to its creativity and quality.

OVO version Two

Promo for Coca-Cola Company

The first version of the OVO watch with built-in games became a step towards Smart watches. Nobody could even think about something like a smart watch in 1999, but we made this big step in this direction, which gave impetus to the entire watch industry, giving an idea that electronic watches can be something much bigger and more functional. It was a revolutionary product at that time, which became a bestseller for several years. And in the early 2000s, we released the second version of this watch, which was also very warmly received by the market. This model of watches was used for promotion by the international company Coca-Cola.

Retrofit / Rpolice

Over several years, many innovative ideas have accumulated, which we began to implement. In 2002, we created a series of Zeon Matrix Led watches inspired by the recently released blockbuster The Matrix with Keanu Reeves. And in 2004, we produced Retrofit / Rpolice - with a matrix LED display and a stylish stainless steel case. The entire edition of these watches was sold out almost instantly. We had to make several more editions to satisfy all the requests. After such a huge success of our Retrofit/Rpolice watch model, the era of stylish, expensive, branded LED and binary watches literally began. Since 2004, we have created and brought to life many dozens of the most daring unusual designer watches for Zeon London, Citizen, Seiko, Issey Myaki, Stark, Kisai, Twelve-5-9, Coca-cola, Seahope, Eleeno. And we literally laid the foundation for a new industry of LED and binary watches with a bold and unusual design.

Seiko OVO Issey Myaki

Seiko OVO Issey Myaki

We continue to implement unusual watch ideas and for our 25th anniversary we created a series of watches T-600 Rpolice 2, T-700 Blade, T-800. We have been developing this series of watches for several years since 2021. The T-800 was created using generative AI and is possibly the world's first watch with cutting-edge design created using AI. This is a limited edition for the anniversary of the OVO brand and each copy has its own serial number. We are pleased to offer it to you for purchase on our website.

The OVO brand has also made its mark in the trademark arena. Since January 28, 1999, the OVO trademark has been registered in Hong Kong, with trademark numbers 09148 of 2000 and 300896077, covering Class 14 products such as watches and clocks, watch bands, watch cases, straps, and related parts and fittings.

The brand's international presence is further solidified by its trademark registrations in other countries. In France, the OVO trademark was registered on February 5, 1999, with the number 99773372, also in Class 14. Germany followed suit on February 28, 1999, with the trademark number 39908031 in the same class. And in the United Kingdom, the OVO trademark was registered on February 8, 1999, with the number 2188093, again encompassing the Class 14 range of watch - related products.

Through its unique design inspiration, innovative features, and international trademark registrations, the OVO brand has carved out a distinct niche in the watch industry.